Best Car Rental Companies in Denmark

Denmark is one of the most beautiful travel destinations in the world. It’s a compact, small and alluring country to visit. Being a compact place, people would love to travel and capture memories via road trips. So for this, car hire is an integral component of their journey. Interestingly, you get to have a variety of options available to cater to your car hire needs which means you can decide your own car rental brand by doing the cost and benefit analysis.

Different brands have different pros and cons and within brands, you can expect disparity in prices. Notwithstanding, please be mindful that Denmark is also an expensive place in case you hire a car because taxes are high. For this, what we are trying to do is to help you out with comparisons so that you could make your journey not just cost-effective & trouble-free but also memorable.

Whether you want to rent a car in Copenhagen, Herning, Aarhus, Odense, Aalborg, Billund, Kolding, Silkeborg, Faborg, Esbjerg or make a road trip around Denmark, we have made a Ranking of the Best Car Rental companies in Denmark in 2024 to help you choose your next car rental booking, which, by the way, you can do easily and at the best price on this website.

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#1 – Enterprise 🏆

Enterprise stands first in Denmark car hire. If you want a hassle-free and low-cost experience in car hire, then Enterprise is the best service. They have a very friendly staff to take care of your orders. The service is quick, smooth and ensures the quality of the cars. The price is believed to be reasonable against the quality they are giving.

The instructions are clear about how to find a car and where to drop it off which strives to give the utmost convenience to the customers. People have given positive reviews about this service and it’s a highly recommended car rental brand if you a visiting Denmark for the first time. For Danish citizens, it may vary subject to exposure and awareness of the local car rental market but for Non-Danish tourists, it is indeed the best available choice.

Enterprise rental rates are low in comparison to big brands such as Hertz but what they do is, offer normal quality with low costs. They are not competing with brands like Hertz who is charging high rates for premium quality cars. Quality varies from person to person, all they do is to ensure that the car is equipped with all the necessary accessories and other systems to give a hassle-free experience to tourists.

However, the only trouble reported is the distance it takes to take and drop the car mainly from the airport but it is interestingly balanced out with smooth, friendly, and quick service.

#2 – Europcar 🥈

Europcar is undoubtedly one of the top brands in the car hire market, especially in Europe. They have cars to suit all needs, whether you need a family vehicle or want an exciting trip on a luxury car.  The cars also ensure the standard safety and quality checks and the staff is also responsive to change your car in case any defect is found out later on.

To your surprise, the mainstream car rental market is competing on daily, weekly, and monthly packages to fascinate the customers. But, when you arrange your car reservation with Europcar, you get even more exciting deals. They don’t make their customers down when it comes to attractive offers. They are quite responsive to your queries and strive to give the best of the services.

The brand has many pick-up locations spread throughout the country for its customers’ convenience. Whether you want a quick pick up from the airport or closer to the train station, you can always find the agency near you.

#3 – Alamo 🥉

It is a well-established car rental company. The plus point of this brand is that it offers lower rates than other car rental brands. The charges are low when you book ahead of time but the rates start to rise when the time is closer. The mini and economy cars can be hired at way cheaper prices. If you are a short family and need a compact car to visit places in Denmark, then feel free to book Alamo right away.

The brand is best and suitable for those who want to hire for one-off travel because although you can find a good deal but won’t be fruitful if you constantly want to hire on a routine basis as you won’t get to have any free points or discounts otherwise. They don’t normally offer reward points but you can avail yourself discounts and deals with this brand instead.

The check-in process is easier with Alamo. It’s quick, smooth, and does not cause any trouble. The customer service of Alamo is also better than most of the renowned brands.

The service is also great and ensures customer safety and comfort. The only thing important to mention is that their insurance policy is either quite rigid or sometimes misinterpreted as which many customers reported having been charged a penalty even on minor spots on the car. So beware and be mindful of it when you are using their service. It’s better to inspect the car extensively from inside and outside at pickup points to know more about the existing condition of the car.

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#4 – Thrifty 🔝

Thrifty is a renowned car hire brand in Denmark. The important information is that they don’t take a deposit from credit cards which means all you need is immediate cash to hire. Surprisingly, they also do not charge for any non-existent damage that other brands reported having been charging from their customers. This gives a lot more sense of security and comfort on your road trip because you don’t have to worry about things that have not been caused by you.

To use Thrifty, car hire is a long walk in case you are taking it from Copenhagen Airport and a short bus drive from the airport. This is an issue with most of the brands especially if you want to hire it from the airport.

They have a great quality of cars ensuring both safety and quality in road trips. You can get different cars depending upon your needs.

The check-in and hiring procedure is straightforward with no technicalities. It is smooth, seamless, and easy. The staff is also very friendly to cater to your queries.

One thing to keep in my that some of the customers have reported about the Thrifty sign which was not clear, so people faced trouble regarding the visibility of the sign because it was too small.

#5 – AVIS 🔝

This brand is neutral and can be a good car rental for you with average prices. It is suitable for those who don’t want to spend more, but who don’t want to pay less either in a less known company. The prices they are offering are somewhere between different brands so, in terms of it, you can get a good car at a good rate.

AVIS does offer reward points but it takes to save more to avail free rentals. But this is an important factor for those who are content with AVIS and loyal to what it has been offering. You can also expect good deals from this brand.

The overall service of AVIS is up to the mark but it takes a bit longer in the queue while picking up the car because AVIS takes a bit more time in the check-in procedure. On the other side, the staff is professional and competent to take up your orders. Please be mindful that you are getting their services not owning the car so use the car gently. Furthermore, it is better to check the car from all angles or be ready to face any unforeseen charges if any defects are found in the car because all the responsibility shall be passed on to the customer otherwise.

#6 – SIXT 🔝

They offer impeccable cars for rent. The staff is professional and responsive to any of your queries. SIXT has a very plausible customer care service which means they can ensure you a perfect trip to Denmark.

SIXT usually has priced a little more expensive than the rest, but this is normal since they offer high-end luxury cars focused on business people. Usually, the cars they offer are from well-known brands such as Audi, BMW, Volkswagen, or Mercedes. If you want to drive in style and give yourself a treat, SIXT could be your best option. 

Moreover, be watchful about the rate since many queries have been reported about the sudden change of rates at the time of payment. So, it is advised to make sure you have made a contract in writing when paying in advance to avoid any inconvenience.

There are mixed reviews about SIXT so it is better to have a backup with you in case you face any trouble with this. Some users have reported about the time it took to pick up the car while some were charged extra on their invoices. If you use SIXT and have a good experience, then it will probably be your luck. SIXT is not very recommended if you are in a hurry to hire a car.

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#7 – Budget 🔝

To get to the Budget counters, you need to walk a bit more distance to pick up a car especially from Billund airport and can be very troublesome especially if the weather is bad. Sometimes, Budget is not located on the terminal, but, no worries, they will provide free transfer options to and from the airport as a “Meet and Greet” service.

The Budget service is pretty up to the mark and saves your time especially if you are in a hurry and don’t want long procedures to hire a car. You can do all your necessary paperwork within a few moments and start off your trip.

However, some troubles have been reported regarding the missing functions such as navigation and USB charger in the car. Make sure everything in your car is functioning and the car is equipped with all the necessary accessories before you start your trip.

#8 – Hertz 🔝

Although Hertz is one of the biggest names in the car hire market but their services in Denmark are subject to some issues. There are some people who have reported no cars available when they reached the pickup point even though they had their cars pre-booked, that is, overbooking. The customer service is also subject to criticism for not informing about the extra charges on their invoices.

The daily prices of Hertz might be the highest for some of the locations, but when it comes to renting a car for a week or more, the deals at Hertz get quite better, being sometimes some of the cheapest. If we compare Hertz with Enterprise, we can see a big disparity in daily prices. But one thing for sure, keeping drawbacks of hertz aside for a moment, Hertz gives better quality of cars than Enterprise. The difference here is that Enterprise charges low rates for a normal quality of cars, but Hertz charges high rates for premium quality for cars. Those who want premium cars must be aware of the prices. Here, in this case, the winner is enterprise because they are better in other aspects as well but Hertz is the loser because with so much potential they are not living up to the mark.

However, there are mixed reviews about the brand. The pros of Hertz are that they offer good quality cars but when it comes to other factors such as pick up of car and customer services there are sufficient reviews online which gives a picture of their poor service somewhat especially in Denmark. So, it’s advised to look for the alternatives first then come to Hertz.


To sum up, Denmark is a bit expensive when it comes to traveling. So, the priority of the visitors is to get maximum value against minimum costs. Different car hire brands are competing on different grounds to allure customers. You can get good deals, discounts, and offers for different locations. What you need to do is the right car hire brand that matches your needs.

If you have an upcoming trip to Denmark, then this comparison can be a good help for you.  Not only it will help you with the selection of the most appropriate Car Hire Brand but will also make your trip Hassle-Free.

There are some general rules about the car hire, for example, make sure you inspect the car at the very moment of pickup to know about the status of the car. Make sure that the car is equipped with all the necessary accessories and all of its systems are working such as navigation. Make sure you have understood the refueling policy and have made a contract in writing to avoid any unforeseen charges and claims from the agency.

We hope you liked this article. Now you can continue reading our article about the differences between Avis, Budget, Hertz, Europcar, Payless, Sixt, Thrifty, Dollar, Alamo, National, and more, or use our search engine below to book your car.

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